We moved home

What have changed on Jasma Jewelry?

If you've been following our jewelry journey for a while, you may have first discovered us on Etsy. It’s where we began, where we connected with many of you for the first time, and where our passion for crafting special pieces turned into a growing business. We're so grateful for that start.

But as of mid-2024, we made the decision to move fully to our own website

We Evolved

We’re still here, still creating, and still 100% dedicated to you.

Some of our longtime customers have reached out asking why our Etsy shop is no longer active. 

So we want to take a moment to answer them honestly.

Etsy Was a Great Start, But It Was Time to Grow

Etsy provided us with a platform to showcase our jewelry and connect with amazing customers around the world. But as we grew, we realized that Etsy’s marketplace model came with some limitations:

  • It was harder to build a true brand: On Etsy, we were just one shop among thousands. We wanted to create a space that reflected our identity, our values, and our unique voice.

  • We wanted to offer a more personal experience: From packaging to product pages, we craved more control over how we presented our pieces and interacted with you.

  • We’re focused on meaningful, special designs: Our goal is to craft jewelry that’s not just beautiful, but personal—pieces with intention, craftsmanship, and care. That journey deserves a dedicated space.

That’s why we made the bold and exciting choice to invest in our own platform.

What You Can Expect on Our Website

Moving to our own site has allowed us to:

  • Offer exclusive collections only available here

  • Share deeper stories behind each design

  • Provide better customer support and tracking

  • Create a smoother and more personalized shopping experience

We’re still the same team, the same values, and the same craftsmanship—just with a stronger foundation.

We’re Still the Brand You Trusted on Etsy

If you purchased from us on Etsy, you already know the quality of our work and the care we put into every order. Our 5-star reviews, customer messages, and return clients meant the world to us—and that same commitment continues here.

How You Can Stay Connected

If you haven’t yet, we’d love for you to sign up for our newsletter, follow us on [Instagram or social media], and bookmark this website. We have so much more to share, including exclusive launches, behind-the-scenes looks, and tips on styling your jewelry.

Thank you for supporting us on this journey. Every message, order, and review helped get us here. We’re excited for this next chapter and honored to have you with us.

With love,
Jasma Jewelry

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